At Adventures, we have been helping businesses like yours grow for over a decade. Let us show you how our publications and marketing services can help your business succeed.
Your Trusted Digital Marketing Agency
We pride ourselves on delivering exceptional results for our clients. Our team of experts is dedicated to staying up-to-date on the latest industry trends and techniques, ensuring that we are able to provide the highest level of service to our clients.
Whether you are looking to increase website traffic, improve your online presence, or drive more sales, we have the skills and experience to help you achieve your goals. Contact us today to learn more about how we can help your business succeed in the digital world.
Call us now at 07 3340 0000 to find out how we can help your website rank higher or book a free strategy session below.
What We Offer
Understandably, every company has a set of objectives when it spends its marketing dollars. We appreciate that your company doesn’t spend money on marketing just for the sake of it. You are interested in achieving the highest return on investment based on your business objectives. Your objectives might be to increase your brand’s awareness, achieve better rankings on search engines, develop better customer/client retention, or, as is often the case, a combination of these targets. Either way, we are here to help you achieve this.
Adventures offers business and CMO’s the full range of content and digital marketing agency services. Our strengths lie in our ability and experience of bringing various marketing channels to the fore, creating a marketing funnel that works seamlessly. Working with you, we create and develop the best holistic marketing strategies to meet your marketing objectives and deliver the highest ROI. Our range of digital marketing services include:
With over 2.8 billion active monthly users, Facebook is a behemoth within the marketing industry. Crucially, as a marketing platform, Facebook is structured to help advertisers precisely target their audience. Done right, advertising on Facebook can be effective, highly scalable, and profitable, especially when you partner with Adventures.
We offer a wide range of content creation services to help our clients achieve their business goals. From blog posts and product descriptions to videos, 3D tours and professional photography, we’ve got you covered.
GOOGLE ADS (PPC)
Pay Per Click marketing is one of the best ways of getting instant results. PPC ads allow SMEs to reach their target audience precisely when they want to take the desired action, for example, if they are looking for a restaurant or retail store. However, with the limited marketing budget that many SMEs have, we optimise your marketing dollars to achieve the highest return on investment.
Generate leads online with our comprehensive digital marketing services. Let us help you reach your target audience and drive business growth
SEARCH ENGINE OPTIMISATION
At Adventures, we fully understand how vital SEO is to our clients. With this in mind, we provide the full range of SEO services, from SEO campaigns/packages, SEO audits, to link building.
Maximize your online reach with targeted email marketing campaigns crafted by our experts. Let us help you connect with your audience and drive business growth.
Digital Marketing Agency FAQs
A digital marketing agency is a firm that specialises in digital marketing that businesses contract to handle their digital marketing activities in part or entirely. Given the complexity of digital marketing, many companies, do not have the capacity or budget to carry out digital marketing effectively in-house. As such, the agency provides different digital marketing products and services to meet the goals of the outsourcing company.
The amount you should pay a digital marketing agency can vary greatly depending on your business and marketing objectives. It’s important to remember that every business is different in their internal capabilities, marketing goals, and measurement of value. A good agency will work with you to understand your unique needs and develop a plan that maximizes all three. Some sources suggest that a general rule of thumb is to allocate around 3-15% of revenue towards marketing, but ultimately the final budget will depend on your specific business and marketing needs.
Digital marketing agencies can use different models to price their services and products. Some agencies use fixed-rate pricing, whereby they charge a specific amount for a particular service for a defined period. For instance, they can charge $200 for one social media campaign. Alternatively, agencies can create packages priced at different fixed price points. You get to choose the package that meets your needs.
Another pricing model prevalent in the industry is the hourly rate. In this case, the agency charges based on the hours they spend on a client’s project. Agencies can agree with the client on a specified hourly rate. In other cases, the hourly rate is determined by the seniority of the individuals involved in your project.
Finally, there is the value-based pricing model. In this regard, the client’s final price is based on the ROI. There is a lot more involvement with this pricing model as the client and agency need to agree on goals and how they will be measured. After that, the agency estimates the price, which is subject to change based on the value created. The higher the value generated, the higher the price clients have to pay and vice versa.
This all depends on various factors. For instance, a comprehensive digital marketing campaign that encompasses SEO, PPC, Social Media Marketing, Brand Reputation Management, and Content Marketing will naturally be more expensive. This is because it involves many moving parts, all requiring a lot of labour with different skills. However, the cost pales compared to the long-term return on investment accrued from comprehensive digital marketing.
Additionally, when you choose a professional and experienced web marketing agency, it might be a tad more expensive than a run-of-the-mill agency. At face value, the best digital marketing agency might seem expensive for no reason. However, SEO being a detail-oriented industry, requires you to scrutinise the details. Cheap agencies might not have a team with the necessary skills, technical expertise, and experience.
Keep in mind that you get what you pay for. Many of the underpriced marketing agencies, do not nec necessarily have a track record of helping businesses grow in the short and long term. For instance, they rely on black hat SEO, which can yield results in a short time, but you’ll suffer heavy penalties from search engines in the long term. As such, they are intentionally cheap to attract customers, knowing very well they don’t provide any long-term value.
Companies in Australia can do marketing campaigns in-house or by outsourcing to high expert digital marketers. Businesses with a marketing department can choose to DIY their marketing campaigns. However, this is not recommended. Doing online marketing with a team that’s not experienced in the various types of marketing will be difficult, costly, time-consuming, and might not produce the desired results.
The better approach is to work with an experienced marketing agency that can hit the ground running, turning ad dollars into results and your Content funds into tangible results such as a better ranking on SERPs and ultimately, more sales.
Why Partner with our Online Marketing Agency?
It’s common knowledge that the digital marketing agency space is highly competitive. The digital marketing space is awash with many digital marketing agencies. Adventures is proud to be among the premier digital marketing agencies in Australia. As a leader in our industry, you can expect only the highest quality services. So why should you partner with us for your online marketing?
We Use Goal-Oriented Strategies
We don’t shoehorn one digital marketing strategy into all of our clients’ projects. We fully appreciate that every client has unique needs that necessitate developing a bespoke strategy. As such, we listen to you and develop an understanding of your business and industry before developing a goal-oriented strategy that meets your needs.
Adventures Is Experienced
Adventures has been in digital marketing in Australia for over 10 years and our brands have a heritage of almost 50 years. We’ve witnessed this dynamic industry’s growth, development, and evolution first-hand and our team draws from their vast experience to help us meet all your marketing needs. Our subject matter expertise in the outdoor, RV, marine, 4WD and touring markets enhances our domain knowledge to serve our partners more effectively.
We Work With Trusted Brands
Adventures has worked with numerous household brands in Australia to deliver on their marketing goals and grow their online presence and brand awareness. Some of the brands that we’ve grown their digital presence include AL-KO, Hema Maps, CUB Campers, Tourism Holdings (THL) and a number of SMEs.
Unmatched In-House Expertise
We handle every part and aspect of our services and service delivery in-house. Our team of SEO experts has the necessary technical skills, knowledge, and experience to handle every aspect of your digital marketing needs.
Customer-Oriented Service Delivery
We’ve designed and optimised our internal processes to ensure the highest customer satisfaction levels possible. We are committed to you, and your digital marketing needs and our processes reflect this commitment. We are passionate about your short and long-term success.
Most importantly, we aim to deliver business growth, shoring up your bottom line and securing your future.
We Know How To Get Digital Marketing Right
At the core of everything we do is research. The world of SEO is dynamic and expansive. We are constantly researching to stay abreast with the latest development and trends in SEO, PPC, Local Search, Email Marketing, and Web Development to the benefit of our clients.
We Work with Businesses, Large and Small
At Adventures, we focus on the needs of each business. Be it working with large multinationals to deliver a strategic program or helping SMEs grow their business, our team is passionate about helping the individual customer. We help businesses improve their lead generation, develop distribution channels, improve the conversion of their leads and retain their customers.